Deep Down We All Come From A Small Town.  As you were growing up, maybe your whole world was the block or street you lived on.  For some, maybe it was the endless summers spent in that little lake town where you made life-long friends from a vast array of places.  It never fails, whenever we go back to these places it feels like home, like you never left.  And no matter what life brings, those precious friendships always continue where they left off.

For us, this place lands in the Midwest, in the small village of Elkhart Lake, Wisconsin.  Its a summer destination spot that brings people from all over the world.  Yes, you read that right...the world!  Over the years, many of these people became travel friends, long-distance support, and together share memories that are timeless.  We know this place exists in everybody...and we want to you to share this happy place.  Ultimately, we believe it's the community and the people who work and live in these places that give the Small Town Big Family feel. 

This sense of commUNITY is what inspired our brand and we hope it will help remind you to share your stories and love for the people around you.  After all, we all have one thing in common, and that is this LIFE.

Small Town Big Family is a lifestyle brand that was created as a reminder to promote kindness, love, and support in your community and to Share Good Vibes.


we all have a story...lets share it!